What I Do?
Create Growth Driven
To Boost Businesses
I talk to business owners all the time that know where they need to take their business but don’t know exactly how to get there. I help B2B Saas companies implement inbound marketing strategies and campaigns focusing on metric driven marketing to deliver client’s predictable growth. By building inbound marketing strategies around 90 days sprints (using The Lean Startup methodology) I analyze your key performance indicators (KPI’s) and make continuous improvements. Most of all you will gain more inbound leads and a boost in your conversion rates.
Attracting customers is the first step in the inbound marketing methodology. At this initial stage in marketing, your customer is provided with the right content, at the right time, and at the right place through search engine optimization and social media marketing, PPC and Emails.
Once the right visitors have been attracted to the site, the goal is to convert them into leads through obtaining their contact information on a landing page. In order to receive this valuable information, the remarkable content they need at that very moment is offered to them. This helps give them the information they are looking for, while providing you, the marketer, with their contact information to effectively market to them.
The closing stage is where leads are transformed into customers. At this later marketing stage, specific marketing tools such as marketing automation, lead nurturing, and social media monitoring are utilized to ensure that the correct leads are closed at the perfect time.
Inbound marketing revolves around providing outstanding content to both your leads and your customers. This means that even after a lead is closed, they still must be engaged through dynamic content, social media, and trigger marketing. The goal of delighting the customers is both being able to solve their issues, and turn them into promoters of your business.
Some Interesting Facts
My first paid job was tourist guide back in 2008, later I started working as Marketing Co-ordinator with Indian Embassy in Moscow, Russia.
Years of Expertise
Cups of Coffee
Companies I Have Worked With
What They Say!
Every day since 2008, I've been devoting my heart and mind to my work and my clients, achieving great success and building lasting relationships.
My clients are my biggest supporters and promoters of my services. Would you like to know what my clients think about my work? Take a look for yourself in the testimonials & recommendations below.
“Thanks Renuka, for breathing life into our website full of the walking dead! And I am looking forward to re-engaging you for our Digital Marketing activities. She is definitely one of the most talented and qualified Marketing Consultant in Dubai.”Via Twitter
“Renuka and her team worked together with me under extremely tight timelines to develop and activate a marketing program with the focus on inbound lead generation for Robosoft Solutions DMCC. She promotes new ideas and encourages creative thinking while also driving close attention to quality and excellence of execution. It’s a pleasure to work with Renuka for almost 3 years now. She is definitely your go-to person if you are looking for a marketing consultant in Dubai.“Via Facebook
“I know Renuka as a hard working and very serious team player. She has great technical skills and is a good marketer at the same time. While working with ESET she helped the company to manage all digital marketing strategies and execution. She certainly can get my full recommendation.”Via Facebook
“I have worked with Renuka in the past. She is highly professional and she can work unsupervised. She has good attention to details. She can manage a team and also interact with clients. I am happy to recommend Renuka.”Via Facebook
This Is How I Work
My Working Process
Excellent results are an outcome of a disciplined work process. I strive to work in a true win-win partnership with my clients by providing them with knowledge, expertise and the most effective marketing solutions.
Discuss the project‘Discussing and finalizing the needs’ is the first step towards establishing a marketing timeline, setting of marketing goals and allocating marketing resources.01.
Develop & elaborateDeveloping & elaborating marketing action plan gives a systematic approach to developing marketing strategies. A successful marketing plan will positively effect many areas of the business.02.
Execute & ImproveStrategy without execution is just a theory. So it’s crucial to move on from strategies to execution, analysis, and continuous improvements. A well-executed marketing strategy results in success beyond expectations.03.
My Marketing and Technical Skills
One of my favorite skill Optimism - It allows me to evolve my ideas, plans and strategies, it allows me to improve business situations, and deliver better results.